"Generative AI is revolutionizing the way we do business,” said Turnbow, who is renowned as a digital marketing expert. “I have used AI beginning in 2009 and have witnessed the importance of innovative technology. I decided to advance my knowledge and learn how AI can be more integrated into organizations to transform their operations and ongoing success."
The MIT Sloan program hosted its intensive six-6-week comprehensive course, exploring the evolution of AI and how business strategy can utilize AI in marketing, innovation, and efficiency improvement. The unique certification includes resources from both MIT Sloan School of Management and the MIT Computer Science and Artificial Intelligence Laboratory. The program offered a comprehensive conceptual business understanding of AI technologies.
Turnbow was immersed in coursework modules including:
• Machine Learning in Business
• Natural Language Processes in Business
• Robotics in Business
• Artificial Intelligence (AI) in Business
• Generative AI in Business
• The Future of AI in Business
The program Turnbow completed required the development of an authentic working business strategy, ready for presentation for C-suite evaluation, with insights and strategies to adapt to and work with generative AI to drive ROI and profits.
The certification is unique in that it includes powerful perspectives from two MIT schools — the MIT Sloan School of Management and the MIT Computer Science and Artificial Intelligence Laboratory — offering a sound conceptual understanding of AI technologies through a business lens.
Turnbow was immersed in coursework modules including:
• Machine Learning in Business
• Natural Language Processes in Business
• Robotics in Business
• Artificial Intelligence (AI) in Business
• Generative AI in Business
• The Future of AI in Business
The program Turnbow completed required the development of an authentic working business strategy, ready for presentation for C-suite evaluation, with insights and strategies to adapt to and work with generative AI to drive ROI and profits.
The certification is unique in that it includes powerful perspectives from two MIT schools — the MIT Sloan School of Management and the MIT Computer Science and Artificial Intelligence Laboratory — offering a sound conceptual understanding of AI technologies through a business lens.